ارزیابی اثرگذاری مدیریت تسهیمی بر موفقیت کسب وکار با نقش میانجی اشتراک دانش، انسجام تیمی و تعدیلگری اعتماد (مورد مطالعه: شرکت هیمالیا)

Abstract
To determine business success, traditionally, the focus was on three dimensions: cost, plan, and performance. In the present study, the effect of shared management on business success was evaluated with the mediating role of knowledge sharing, team cohesion, and trust moderation in Himalaya Company. The above study is applied in terms of purpose and descriptive-survey in terms of method. The sample size was 281 managers and experts of Himalaya Company at the head office in Tehran, who were selected by simple random sampling based on the Cochran formula. The analysis method of the present study was to examine the effect between the hypotheses using the Kolmogorov-Smirnov test, factor analysis test, and structural equations with Smart Pls and Sobel software. The research results show that the strength of the relationship calculated in all variables is considered an acceptable value. Also, the t-test statistic is greater than the critical value of t at the 5% error level, i.e. 1.96, indicating that there is a significant relationship between shared management and business success, and therefore the mediating role of knowledge sharing, team cohesion, and trust between shared management and business success in Himalaya Company was
Introduction
To determine business success, the focus has traditionally been on three dimensions: cost, plan, and performance (Cooper, 2016), while the technical aspects of business such as cost, risk, time, and management have been largely neglected, with this ratio reportedly even higher in developing countries than in developed countries (Nomir et al., 2018; Gazder and Khan, 2018). One contributing factor to business failure is the neglect of the human role in business management, which, despite its strategic importance in businesses, lacks specific and detailed research. Therefore, the role of leadership is also crucial in achieving business results (Yang et al., 2012). Changes in the type, size, scope, and context of businesses require unique leadership styles to deal with many complex and stressful situations and decision-making scenarios, as there is a direct relationship between leadership and the success of a business (Jiang, 2014).
Himalaya Company is one of the largest manufacturers of home appliances in Iran and its field of activity is the production of home appliances. Himalaya Company sells through an agency network. The company provides after-sales services to its customers, which include training, technical support and handling customer complaints. The development and growth of any manufacturing company depends on having satisfied and loyal customers. Also, in the current conditions (stagflation) and the existence of a competitive market in the country, companies have tried to maintain their market share using various tools, which requires satisfied and loyal customers. One of these tools used to achieve the goal of customer satisfaction is providing after-sales services in compliance with the organization's code of ethics. As mentioned, the existing competitive environment requires organizations to pay special attention to how to provide these services. Himalaya Company is no exception to this rule and is looking for tools to attract customer satisfaction and, as a result, loyalty. Therefore, the main issue of the research is to answer the question: What is the impact of shared management on business success by mediating knowledge sharing, team cohesion, and moderation in Himalaya Company?
Case study
The present study evaluated the impact of shared management on business success with the mediating role of knowledge sharing, team cohesion, and the moderating role of trust in Himalaya Company.
Materials and Methods
The above research is applied in terms of purpose and descriptive-survey in terms of method. The sample size was 281 managers and experts of Himalaya Company in the head office in Tehran, who were selected by simple random sampling based on the Cochran formula. The analysis method of the present research was to examine the effect between the hypotheses using the Kolmogorov-Smirnov test, factor analysis test and structural equations with Smart Pls and Sobel software.
Discussion and Results
The research results show that the strength of the calculated relationship in all variables is an acceptable value. Also, the t-test statistic is greater than the critical value of t at the 5% error level, i.e. 1.96, indicating that there is a significant relationship between shared management and business success, and therefore the mediating role of knowledge sharing, team cohesion, and the moderating role of trust between shared management and business success in Himalaya Company was confirmed.
Conclusion
Based on the results of the research, it is suggested that the attention of managers and officials of Himalaya Company to the welfare of personnel will increase the reputation of the organization as the first organization to improve performance. They should strive to provide facilities to produce products to increase revenue generation. The management of the organization will use working conditions to improve the enthusiasm of personnel to work. They should use modern technology to provide better services to citizens. They should participate in reputable exhibitions to introduce and display the company's new achievements. The managers of the organization should try to reduce staff turnover and job satisfaction in the workplace by involving them in decision-making. It is also suggested that they attract specialist personnel to provide services to citizens. Personnel participation in decision-making will improve the organization's performance. Managers should provide the necessary infrastructure to encourage citizens to use. Supporting customers in complaints can increase their satisfaction. Establishing long-term relationships with current customers will improve customers' mental image of the brand. Adhering to customer-oriented principles will make consumers willing to use it. Competition with competing companies will make your company willing to adopt new ideas and lead to brand popularity. Competition with rival companies leads to the production of new products. And ultimately, competition with rival companies leads to the identification of new opportunities.